Anna Goodman launched Abstrakt Publicity in July 1999. Ever since, Abstrakt has worked with a multitude of clients creating maximum awareness for performance art, theatre, dance, spoken word, circus and more. Abstrakt Publicity publicises national tours, one-off performances, events and festivals via print and online media as well as television and radio. During the pandemic, Abstrakt extensively publicised digital performances and festivals while venues were closed.

Prior to 1999, Anna worked in London and New York, developing PR contacts and skills. Her first PR job in London was publicising fundraising events for Laverna House, a charity providing sheltered housing for men, women and children living with AIDS. At this time, she was also promoting club events, leading to work within specialist music, nightlife and fashion. This ultimately proved indispensable in developing a specialised publicity company.

In 2000, Abstrakt was approached by Hip Hop dance/theatre artist Jonzi D to promote Aeroplane Man, the story of a young Black man from East London who travels the world seeking his ideal destination. Over 20 years later, Abstrakt still works with Jonzi D via the annual and influential Hip Hop dance festival Breakin' Convention, at Sadler’s Wells and beyond, originally launched in 2004.

Current and recent projects include campaigns for Cade & MacAskill, BAC Beatbox Academy and Mohamed Toukabri all at Battersea Arts Centre, Martin O’Brien at Whitechapel Gallery, FACET at VSSL Studio, Certain Blacks Ensemble Festival at Royal Docks and Breakin’ Convention’s 20th anniversary at Sadler’s Wells alongside the 2023 national tour.

Abstrakt has worked with countless artists and organisations, too many inspirational clients and companies to thank but favourites include ]performance s p a c e[, @Disturbance: Ugly Duck, Marisa Carnesky Productions, Tim Crouch, Florentina Holzinger’s TANZ, Back to Back Theatre, The Yard, Tom Marshman, Alleyne Dance, Futureritual and Joseph Morgan Schofield at the ICA, Crying In The Wilderness Productions at the Young Vic, Stopgap Dance Company, Marlborough Productions, Andrew Logan's Alternative Miss World at Shakespeare’s Globe, FATT Projects, Abigail Conway’s The Candle Project at The Spire, Scottee, Emma Frankland, David Hoyle, Tom Cassani & Peader Kirk, Bourgeois & Maurice, Black History School and Humblebee Creative, Duckie, CUT Festival curated by Jamie Lewis Hadley and produced by Xavier de Sousa, Lucy Hutson, Marv Radio, Ellie Harrison, Nathan Evans, Greg Wohead, Jo Bannon, Nando Messias, Fancy Chance, Compass Live Art, Jonny Woo, Homotopia, Mayfest, FIERCE, Rosana Cade, Catherine Hoffman, Joseph Mercier, Dickie Beau, Chisenhale Dance Space, The Albany, Figs In Wigs, Home Live Art, Dance4, UK Arts International, State of Emergency, Rhiannon Faith, Franko B, Lauren John Joseph, SPILL, Benji Reid, Penny Arcade, John Cooper Clarke, Soweto Kinch, John Hegley, Spanish Harlem Orchestra, the late, great Andy Palacio, Robert Hylton, Vernon Reid & DJ Logic, Scratch of The Roots, Mike Ladd, Roger Robinson, Annie Sprinkle & Beth Stephens, Handspring Puppet Company and Rikki Beadle Blair.

Thanks also to the audiences, broadcasters and writers. We are nothing without you, Anna Goodman 2024.